Entrepreneurship is more than ever a key factor to successfully surviving and building a sustainable future, as it is linked to certain positive and proactive personality traits and innovation and creativity. Higher education plays an important role in this ongoing process, as students of today need to be guided into becoming tomorrow's leaders. The 21st century demands new skills and education. Regarding entrepreneurship, it will be more effective the better the associated profile with the student is understood in terms of entrepreneurial intention. This research involves 101 respondents from a population of 300 students. Taking as dimensions attitude, norms, and behaviour, hierarchical and k-means clustering methods were applied to the responses, yielding five entrepreneurial intention profiles (clusters). This is the main contribution of this study to the literature, which may help entrepreneurship program administrators and students alike to improve on their entrepreneurial skillset. This study also presents a new approach to better motivate and work with students on what concerns entrepreneurship. It can also be applied in all contexts and areas of knowledge.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).